
Stiff-it™
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Stiff
The Stiff formula works to keep pants looking crisp and sharp, ensuring that the creases remain well-defined and intact for an extended period.

WHY
1). What is often overlooked is how starching your jeans reflects your attention to detail. When people see that sharp crease down the middle, they can tell you put effort into your appearance and character!
2). Our starch helps keep your clothes looking fresh and new for a longer time while also protecting them from wear and tear, preventing holes and burns. Plus, it just looks really good!